Hamptons season is upon us, and a slew of beachy new stores have cropped up this spring to cater to all your getaway needs: tiny bikinis, oversize sunglasses, flirty dresses, floppy hats, totes, and — for those who like to commemorate the annual summer exodus — an assortment of exclusive Hamptons beach towels. The ever-expanding retail scene includes newcomers like Steven Alan, La Perla, and Madewell, supplying everything from skimpy lingerie to distressed jean shorts. We’ve rounded up a smattering of notable newcomers for your next seaside jaunt.
La Perla
66 Newtown Ln., nr. Main St., East Hampton (631-771-3232)
This 900-square-foot pop-up showcases the La Perla Mare swimwear collection alongside the brand’s full line of slinky lingerie in a sleek, all-white setting.
Trina Turk
79 Main St., nr. Newtown Ln., East Hampton (631-324-7075)
This is Turk’s first stand-alone boutique in the area, offering menswear, womenswear, and swimwear in bright, summery prints. Those furnishing summer homes can peruse vintage patio furniture reupholstered in the label’s signature fabrics. The store is decorated to resemble a beach shack, with Warner Baird’s California Girls paintings from the sixties lining the walls.
Steven Alan Bazaar
52 Newtown Lane, nr. Park Pl., East Hampton (631-604-1726)
Steven Alan’s men’s, women’s, and children’s collections are on display, as well as apparel, footwear, accessories from over a dozen other covetable labels like Acne, Rogan, TOMS, Billy Kirk, and more.
Clic Bookstore and Gallery
23 Newtown Lane, nr. Barnes Ln., East Hampton (631-329-8545)
Calypso founder Christiane Celle handpicked several new artists to exhibit in her new bookstore this summer, including paintings by Alex Beard, beachy photographs by Jean-Philippe Piter and Vivian Polak, and surf-themed mixed-media collages by Tony Cramanico.
Madewell Hamptons
20 Newtown Lane, nr. Barnes Ln., East Hampton (631-324-0363)
Apart from the compulsory denim bar, the new 1,000-square-foot Madewell shop offers exclusive merchandise, like a Madewell Hampton’s Map tote and beach towel, as well as vintage hats, jewelry, and photographs. The spot will host weekend “how-to” workshops, featuring various artists, designers, and fashion editors.
Hermès
63 Main St., nr. Park Pl., East Hampton (631-324-1177)
This seasonal outpost is the brand’s first summer- and resort-specific store, open May through September. In addition to apparel, accessories, handbags, and small leather goods, the shop stocks exclusives like a zebra-print Hermès beach towel and a one-of-a-kind white leather saddle.
Screaming Mimi’s
662 Montauk Highway, nr. S. Elder St., Montauk (631-668-1631)
The vintage mainstay’s 750-square-foot pop-up is back again this summer, packed with dresses, beachwear, sunglasses, flip-flops, and accessories. This year, the store is also featuring collaborative and limited-edition items: street-chic apparel from Combhard, T-shirts and bags from surf brand Mollusk, wide-leg jeans by Mack Dugan, and mermaid- and sailor-print beach towels.
DVF
53B Jobs Ln., nr. Main St., Southampton (631-204-0129)
DVF’s 1,300-square-foot pop-up offers ready-to-wear, swimwear, shoes, accessories, and handbags from the Rock Goddess collection, as well as select items from pre-fall and exclusive beach accessories. The space is has a worldly, jet-set vibe, decked with draping fabrics, Moroccan lamps, and vintage trunks.
Michael Kors
48 Main St., nr. Park Pl., East Hampton (631-329-0149)
Kors’s sprawling pop-up is a hybrid retail space featuring both the runway collection and the lower-priced Michael by Michael Kors line. An array of shoes, bags, watches, and jewelry rounds out the selection.
J.Crew at the Beach
14 Main St., nr. Newtown Ln., East Hampton (631-324-5034)
This summery J.Crew offshoot relocated from Newtown Lane to Main Street this year, reopening on Memorial Day weekend. Browse swimwear, beach cover-ups, linen pants, sundresses, and more.
Tommy Hilfiger
69 Main St., nr. Newtown Ln., East Hampton (631-324-0540)
The latest Tommy Hilfiger retail addition opened in late March, adorned with vintage fixtures and dated ephemera (all for sale). The spot sells exclusive THEH (Tommy Hillfiger East Hampton) accessories, like totes and baseball caps, in addition to Tommy Hilfiger summer whites and the women’s runway collection. The rare vintage clothing selection is a major draw, including dresses, tops, skirts, and jackets.
Malia Mills
55 Main St., nr. Park Pl., East Hampton (631-604-1568)
This just-opened boutique is a sister store to the Malia Mills in Southampton, which opened last summer. You’ll find the full range of Malia Mills swimwear, beach cover-ups, and dresses, as well as kids’ suits, Sven sandals, and floppy straw hats and bags by Helen Kaminski.
Tastemaker’s Tag Sale
June 13: 75 Main St., nr. Oak Ln., Amagansett; cash only, 9–4.
Former Domino editors Dara Caponigro, Tom Delevan, Chase Booth, and Tori Mellott are hosting a tag sale at Delevan’s home, offering furniture, designer clothes, home décor, and fabrics for bargain-basement prices.
