When we saw the headline about Christina Aguilera in today’s WWD — “Christina Aguilera Inspires Stephen Webster Silver Line” — we braced ourselves for an oy-vey-not-another-one moment. When celebs “inspire” some sort of fashion or accessories line, it might mean a whole lot of unpleasant meddling and an unwearable result. But in this case, Aguilera really is steering clear from the designing portion of the game. Exhale. London jeweler Stephen Webster designed the line, called Shattered, and told WWD:
“We did it by demand — we’ve always had a younger following… She was a real coup for us. She’s our longest-term regular client and the right age for the brand. We think she’s in the most glamorous period of her life right now.”
Aguilera will appear in Shattered’s Hitchcock-inspired ad campaign, breaking in the April issue of W. The silver pieces are inlaid with gemstones to look like bits of stained glass from Gothic church windows. Debuting at Baselworld in Switzerland early next month, the line will hit Neiman Marcus exclusively in the spring, then Bergdorf Goodman and fifteen other stores.
Let this be proof celebrities can have a piece of the pie in the fashion business without acting like they cooked up the whole thing. Plus, we’d rather see more of them bolster the careers of lesser-known designers. Then we wouldn’t have to risk wearing out our eyeballs from rolling them so much.