campaign trail

Gisele Bündchen Lands Dior Spring 2009 Campaign

At last some big campaign news has been confirmed! Gisele Bündchen will be the face of Christian Dior for spring 2009. The news leaked on her blog, which, unlike some fashion-philes, she doesn’t profess to write herself (unless she’s pulling a Suede and enjoys referring to herself in the third person, but we’re pretty sure that’s not her style). According to her blog, Gisele flew to Paris for the shoot. (You can see a shot of her at baggage claim in Charles de Gaulle airport here.) Nick Knight shot Gisele for the spring and fall Dior campaigns in 2004. Dior probably decided to shell out the big bucks for a commercial face this season to encourage consumers to shop. Because one of life’s great truths is every girl wants to be exactly like Gisele. Really — what about her life sounds bad?

Gisele Bundchen Scores Dior Spring 2009 [Fashionologie]

Gisele Bündchen Lands Dior Spring 2009 Campaign