Matthew Williamson Expands Into Menswear

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A look from Williamson’s spring 2009 collection.

Can we all stop and admit that when Matthew Williamson announced he was leaving Pucci to focus more on his own label, we kind of rolled our eyes and thought, Yeah, right. But he was! Turns out he’s focused a lot on the label — he opened a New York flagship, and now (cue the music) he’s turning to menswear. He told British Vogue his vision for the lad clothes:

“In menswear, there is a fine line between boring and ‘costume,’ and I want to hit that sweet spot. It won’t be about minimalism, but it also won’t be about this for men. I think Dries Van Noten, for example, gets the balance right.

Can we all stop and admit that when Matthew Williamson announced he was leaving Pucci to focus more on his own label, we kind of rolled our eyes and thought, Yeah, right. But he was! Turns out he’s focused a lot on the label — he opened a New York flagship, and now (cue the music) he’s turning to menswear. He told British Vogue his vision for the lad clothes:

Matthew Williamson Expands Into Menswear