The Borsalino hat, a wide-brimmed black felt fedora commonly worn by Orthodox and Hasidic Jewish sects, has now gotten trendy amongst hipster folks, the Times reports. Kids in Williamsburg are wearing them with skinny jeans and sneakers, and Cole Haan shot Trinidadian hip-hop artist Theophilus London (who is decidedly not Jewish) wearing his in their spring ad campaign. When the Times asked him about it, he answered:
“This one is from the Jewish store,” Mr. London said, motioning toward southern Williamsburg, where the haredi still outnumber the hipsters… “I liked the shape of it.”
Since then, it’s become a part of his urban uniform. He wears it to pick up dinner at his local roti shop, to parties at the Top of the Standard, and even onstage.