The Economist Asks: ‘Why Should Women Read The Economist?’

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The Economist marketing flier.
The Economist marketing flier.

A friend of The Cut received this junk mail pamphlet from The Economist the other day, urging her to subscribe, so she snapped a picture and sent it our way. As you can see, it reads, “Why should women read The Economist? They shouldn’t.” And on the next page: “Accomplished, influential people should read us. People like you.” They surely mean for this to be a real knee-slapper of a joke, but oh wait! It isn’t. Right about now you’re probably thinking it’s a good thing you only subscribe to that magazine when you have airline miles to use up since you certainly don’t need them to remind you what year it is again.

The Economist Asks Why Women Should Read Them