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November 18, 2011

See Custom Jackets by Humberto Leon and Chloë Sevigny

By Lauren Murrow

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Photo: Nike

Though high school is thankfully behind us, this fall, the varsity jacket got a grown-up twist from labels like rag & bone and Stella McCartney for the less sporty among us. The Nike Stadium on the Bowery has been offering customized wool and leather Destroyer Jackets since it opened last year — originally drawing mainly athletes and sneaker heads — but the $680 DIY process has attracted a bigger fashion crowd since it was reinstated late last month. Over the course of an hour-long appointment with two Nike designers, clients embellish the classic black leather and wool Destroyer jacket, choosing among 40 patches (called “assets”), and various stitching, laser etching, and font options. We snagged images of nine jackets that have been whipped up by fashion and sports notables, including brand-new designs by Kanye West creative director Virgil Abloh, Opening Ceremony co-founder Humberto Leon (“California or Bust”/”Can I Have This Dance?” above), and more. Check them out in the slideshow.

Stadium MFG at Bowery Stadium, 276 Bowery, nr. Houston; 212-925-0300.

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1 / 15 Photos
DIY Varsity Jackets Jacket by Amare Stoudemire.
DIY Varsity Jackets Jacket by artist Andre Saraiva.
DIY Varsity Jackets Jacket by Kanye West creative director Virgil Abloh.
DIY Varsity Jackets Jacket by actor Edison Chen.
DIY Varsity Jackets Jacket by Opening Ceremony's Olivia Kim.
DIY Varsity Jackets Jacket by Opening Ceremony co-owner Humberto Leon.
DIY Varsity Jackets Jacket by filmmaker Jake Sumner.
DIY Varsity Jackets Jacket by actress Chloe Sevigny.
DIY Varsity Jackets Jacket by Sophomore designer Chrissie Miller.
DIY Varsity Jackets Jackets line the entryway at Nike Stadium on Bowery.
DIY Varsity Jackets Unmarked Destroyer jackets ready for personalization.
DIY Varsity Jackets Designers sketch a mock-up of your jacket on the chalkboard wall.
DIY Varsity Jackets Choose from a selection of 40 patches.
DIY Varsity Jackets Bowery patches in the design case.
DIY Varsity Jackets Letters for your own letterman jacket.
1 / 15

Tags:

  • slideshow
  • nike
  • humberto leon
  • chloe sevigny
  • sophomore
  • chrissie miller
  • virgil abloh
  • shopping
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