Levi’s Will Show at New York Fashion Week in February

Levi’s will show its “core collections” during fall 2012’s New York Fashion Week, marking the mainline brand’s first time on the show schedule (in 2007, a collaborative capsule line by the brand was shown). Levi’s creative director Len Peltier says that the presentation will be “something more interactive than just a runway show”; it’ll also be the first cohesive collection that Levi’s plans to market globally.

Levi’s Will Show at NYFW in February