best bets

Best Bet: VENeffect Skincare

In her 2008 book The Venus Week: Discover the Powerful Secret of Your Cycle … at Any Age, obstetrician and gynecologist Rebecca Booth M.D. explored the effects on skin and mood when estrogen peaks for a seven-day span known as the “Venus Week” each month. During this time, skin appears more luminous and youthful. Since the average woman isn’t likely to track her hormonal levels, Booth and her sister Cecil created the anti-aging line VENeffect to mimic the effects of the “Venus Week.” Using plant-based estrogens, the products help increase hyaluronic acid production, boost collagen, and improve elasticity. As complicated as it sounds, the line of moisturizers, and eye and lip treatments leave skin noticeably smoother, brighter, and softer.

VENeffect Anti-aging Skincare, $85 to $185 online.