campaign trail

Hugo Boss Rolled Out All of Its Fall Ad Campaigns

The fall ads for Hugo Boss Orange, Hugo Boss Black, and Hugo by Hugo Boss dropped yesterday, featuring notable faces in picturesque settings. Freja Beha Erichsen and Bastiaan Van Gaalen appear in stark black-and-white images for Hugo by Hugo Boss, while Cédric Buchet shot Jac Jagaciak and Ryan Burns by the water in Barcelona for Hugo Boss Orange. Mario Sorrenti captured looks for the brand’s Black label, showing Hilary Rhoda and a cast of male models in Napa Valley. See all these ads and more in our fall 2012 ad campaigns slideshow.

Hugo Boss Rolled Out All of Its Fall Ads