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Gap Inches Closer to World Domination

Photo: Eurasia Press/Corbis

The retailer plans to open a series of stores in São Paulo and Rio de Janeiro at the end of 2013, signing a franchise agreement with Tudo Bom Comércio Ltda., WWD reports. “Given that Brazil is the fifth-largest country in the world and the largest Latin American economy, we feel that this market provides us with an incredible growth opportunity,” said Stefan Laban, managing director of strategic alliances at Gap. It’s probably true: Brazilians looooove color, patterns, and la vida in general.

Gap Inches Closer to World Domination