After months of rumors about Robert Pattinson’s Dior Homme ads (nudity and group sex!), the brand finally released a teaser from the campaign today. The black-and-white photo shows Pattinson lounging in an empty bathtub, clothed in a camel-colored suit, with a pair of anonymous bare legs propped up next to him. The caption says, “A new story is about to start. Robert Pattinson for Dior Homme Parfum. #DiorRob.” Behold, the birth of a new hashtag! (How many meetings did it take to come up with that?) But more important: Whose legs are those, and will their owner climb into that dry tub with Rob and his suit? Will Rob ever run the water? Where will the story of #DiorRob go? (For the love of God, just give the Internet something to talk about BESIDES the royal pregnancy.)
Robert Pattinson for Dior.