fact sheet

Victoria’s Secret Fantasy Bras, by the Numbers

The Victoria’s Secret show looms on the horizon, which means it’s time to talk about who gets to model the latest zillion-dollar bra. Should you care: Candice Swanepoel will wear this year’s $10 million Royal Fantasy Bra, which is worth a lot more than last year’s piddling $2.5 million version, modeled by Alessandra Ambrosio. But this isn’t even the most expensive one that’s walked! A quick primer on the fantasy bras of years past:

First year of the fantasy bra: 1996, when it was photographed on Claudia Schiffer.

First year it was modeled on the runway: 2001, by Heidi Klum.

Cheapest fantasy bra: The first one, aptly titled the “Million Dollar Miracle Bra.”

Most expensive: The $15 million Red Hot Fantasy Bra and Panties, photographed on Gisele Bundchen in 2000. To be fair, though, it had both a top and a bottom, which gives it an advantage: more available surface area for bling.

Second most expensive: It’s a tie. In 2001, Heidi Klum wore the $12.5 million Heavenly Star Bra, which was covered in star-shaped diamond patterns; in 2005, Gisele Bundchen modeled the equally valuable Sexy Splendor Fantasy Bra.

Total number of fantasy bras to have ever existed: 18.

Total number to have appeared in the Victoria’s Secret Fashion Show: 12.

Nouns used in the titles of fantasy bras: Diamond (twice), dream (also twice), miracle, angel, millenium, star, Harlequin, heart, holiday, fire, bombshell, treasure.

Adjectives: Sexy, hot, floral, royal, heavenly (twice).

What happens to them after the show: Most are dismantled by the jewelers who supplied the gemstones.

Victoria’s Secret Fantasy Bras, by the Numbers