Gwyneth Paltrow has thrown the latest jab in the most passive-aggressive feud in lifestyle-arbiter history. (So passive, in fact, we might be imagining it, but onward.) Last month, Martha Stewart Living included a recipe titled Conscious Coupling, a delicious chocolate-cream pie that doubled as a pretty obvious Goop dis (mocking her New Age beliefs and promoting a sugary carb tart? Double burn). Paltrow has replied in kind. In this week’s Goop newsletter, she included a recipe for Jailbird Cake, a delicious-sounding “no bake” cake but also a nod to Stewart’s time crafting in a minimum-security prison.
Now, you might be thinking, Okay guys, this is getting ridiculous. Jailbird Cake is just a common holiday recipe (I couldn’t find it Pinterest, FYI). However, as a woman raised on decoding the hidden insults and inside jokes of AIM profiles, these sick burns are as clear as day.
In other news, the friendship of Martha and Blake seems to be progressing nicely. She definitely sent Blake a secret little shout-out on the homepage of her self-titled website:
Translation: “I live for nights I’ll never remember with gurls I’ll never forget: MS + BL. LYLAS.”