just poppin' up

Nike Is Opening a Pop-up Shop for Customizable Sports Bras

The Nike
The Nike “Brahaus.”

Need to know what sports bra to wear while Prancercising? Nike can help. From now through July 16, people can sign up for customized bra fittings at the brand’s pop-up “Brahaus” to find the right “support for your sport.” To make sure your bras not only fit correctly but look great with a filter, they commissioned graffiti artist Baron Von Fancy to create special artwork for the Nike Pro Bra Collection. Sayings like “Get it right, get it tight” and “I run the world” (a.k.a. I am Beyoncé) are available for free customization. You can just do it at Bandier at 164 Fifth Avenue. 

A bra with the Baron von Fancy treatment. Photo: Dorothy Hong/Courtesy of Nike
Nike Is Opening a Pop-up for Customizable Bras