The Kenzo x H&M campaign, sure to be a Technicolor-print powerhouse, is shot by Jean-Paul Goude and features a stacked lineup of models. Ready? Iman, Rosario Dawson, Chance the Rapper, Ryuichi Sakamoto, Chloë Sevigny, Suboi, and Xiuhtezcatl Martinez.
The campaign is inspired by previous work by the photographer from the ‘70s. Kenzo’s creative directors, Carol Lim and Humberto Leon, said of Goude in a press release, “his images for Kenzo x H&M are incredible, and capture the personality, positivity and freedom of the collection.” From the looks of the video, that means mixed prints, animal motifs, and fuzzy sweaters — often all together.
The campaign will debut on October 17, and the collection will launch in select H&M stores and online on November 3. Watch the behind-the-scenes video here.
