Is an ugly Christmas sweater truly ugly if Beyoncé’s wearing it? These are the tough questions we must ponder this holiday season because, once again, Beysus has gifted us with new festive merch for us to empty our wallets on. This year, all Bey wants for Christmas is you in an ugly hoodie with the words “I Sleigh All Day” over your heart and “Boy Bye” on your bum — a.k.a. the BeyHive uniform — thereby putting all other brands stealing her pun on notice. For those who live in places that never see snow, she’s also made you a crop top with lemons in a stocking and “I Came to Sleigh” on the back. There’s even lemon and “Formation”-themed wrapping paper! A Christmas miracle, indeed.
Beyoncé wants you to “sleigh all day.”