Our Complete Black Friday Shopping Guide

Photo: Michel GUNTHER/Getty Images/Biosphoto

It’s that time of the year again. Whether you spend your time scouring your favorite sites in your pajamas all day or get up at 5:30 in the morning to hit the mall with your mom, Black Friday has become a tradition for every eager customer. For the last-minute shopper and everyone in-between, here’s our roundup of the best deals on makeup, bag, shoes, and accessories. Good luck!

3x1 is offering 25 percent off sitewide (some exclusions apply) including sale merchandise.

AG Jeans is offering 30 percent off sitewide online and in stores with code “AGTHIRTY” starting today through Cyber Monday.

Anine Bing is offering shoppers 40 to 60 percent off select styles.

Aldo is offering shoppers 50 percent off original reduced styles from Turkey Day to Sunday, November 27. There will also be a special early-bird deal from November 24 to 25, including 20 percent off regular-price items starting at 6 p.m. EST and ending on Friday, November 25, at 10 p.m.

Alex and Ani is offering a sale of 20 percent off your entire purchase for Black Friday weekend (in store and online) through Cyber Monday.

Alex Woo customers will enjoy a 20 percent off discount sitewide with code “THANKS20.”

Amazon Fashion will offer 30 percent off select clothing, shoes, jewelry, and watches.

American Apparel is offering 40 percent off sweaters both in store and online. Plus, customers can take an extra 50 percent off sale items.

Amore + Sorvete is giving shoppers 30 percent off sitewide and free international shipping on all orders over $100 online with code “BLACKFRIDAY” entered at checkout.

Anine Bing is offering shoppers 40 to 60 percent off select styles.

Ann Taylor will take 50 percent off all merchandise, both in store and online from Wednesday, November 23, at 5 p.m. through Sunday, November 27, at 5 p.m. For online purchases use code “CELEBRATE.”

Apiece Apart is kicking off a donation sale featuring women-led brands from Thanksgiving until Cyber Monday. They’ll be donating 5 percent of holiday weekend sales to Planned Parenthood.

Ariel Gordon shoppers can take 30 percent off orders over $150 with code “CHEERS30” through November 30.

Aritzia customers can enjoy up to 50 percent off select fall and winter items from Monday, November 21, through Cyber Monday.

Artifact Uprising will offer up to 20 percent off custom photo gifts, 10 percent off $10-plus items, 15 percent off $100-plus items, or 20 percent off $200-plus items, with code “VERYMERRY” through Cyber Monday.

ASH is offering 40 percent off select styles in addition to free ground shipping through Cyber Monday.

Aquatalia is offering up to 50 percent off select styles starting on Black Friday along with free expedited shipping on Cyber Monday both in store and online.

AYR is having a 30 percent off sale on Black Friday, and will also give customers 25 percent off denim on Saturday and Sunday.

Baldwin shoppers can take 25 percent off all full-price items with code “BF25” from 8 a.m. on Thanksgiving until 6 p.m. on Sunday, November 27.

Banana Republic will offer 50 percent off five regular-priced items for both women’s and men’s collections from Thursday, November 24, to Monday, November 28, both in store and online using code “BRFIVE.”

Barneys New York shoppers can receive up to 40 percent off on select merchandise both in store and online.

BaubleBar is offering 30 percent off select items.

Ben-Amun will give shoppers 25 percent off plus free shipping for orders over $200 with code “BLACKFRIDAY.”

Beyond Yoga will take 30 percent off sitewide, including sale items, through Sunday, November 27.

Birchbox is offering 10 percent off for all customers, with 15 percent off for subscribers, and 20 percent off for Aces (Birchbox VIPs) when they spend $30 or more through Tuesday, November 29.

Black Opal will take 20 percent off when you spend $25 with code “SAVE20” and 25 percent off when you spend $40 with code “SAVE25,” and will offer free shipping with any $10 order with code “SHIPFREE.”

Blank NYC shoppers can take 30 percent off the entire site with code ‘”THANKS30” through Sunday.

Bliss will offer 25 percent off Bliss products, plus a free gift with any $100-plus purchase, with promo code “GIFT4U.”

Bloomingdales will offer 25 percent off a selection of items for her, him, kids, and home from 7 a.m. to 1 p.m. in stores only. After 1 p.m., the sale will include a 20 percent off promotion when you spend $200 or more, or 15 percent off when you spend between $100 and $199.99.

Blush Lingerie shoppers can enjoy 50 percent off all orders, plus a chance to win $1,000 cash back with each order on Black Friday and Cyber Monday.

Bonobos will offer 25 percent off an order over $150, and 30 percent off orders over $250 online only, through Sunday, November 27.​

Burton is offering 20 percent off select styles both online and in store, plus free shipping.

butter LONDON is offering 40 percent off all holiday sets.

Candy Shop Vintage will offer its shoppers 25 percent off any black jewelry with code “BLACKISBACK.”

Catbird will give customers 50 percent off its limited-edition black-diamond dewdrop earrings, for the sale price of $144 for the pair (retail value $288).

Catherine Weitzman is offering 30 percent off orders with code “HOLIDAY30” until Tuesday, December 1.

CB2 will give customers 15 percent off full-priced items November 24 through Cyber Monday.

Cole Haan shoppers will get 50 percent off select grand and boot styles, and 30 percent off additional styles beginning November 22 and ending November 26.

Cotton On is offering shoppers 40 percent off full-priced items sitewide through Saturday, November 26.

Crate and Barrel is offering 15 percent off full-priced items. Furniture and select items are excluded. Sale runs through Monday, November 28.

Current/Elliott will take 25 percent off your purchase with code “THANKS” through Cyber Monday. The sale will also apply to in-store purchases.

Daniel Patrick shoppers can enjoy up to 70 percent off select items.

Dear Frances is offering 25 percent off sitewide starting on Black Friday with code “BLACKFRIDAY.”

Dolce Vita is offering shoppers up to 60 percent off, with shoppers able to take an extra 20 percent off all sale merchandise with code “BLACK20.”

Equipment customers will receive 25 percent off your entire purchase; select exclusions apply.

Fashionable is offering customers 20 percent off sitewide, plus free shipping with code “Holiday” through Monday, November 28.

Forever 21 is offering shoppers 21 percent off their purchase until 11 a.m. on regular-priced items in stores only.

Frame is offering 10 percent off purchases over $300, 15 percent off purchases over $500, 20 percent off purchases over $750, 25 percent off purchases over $1,000 until Sunday, November 27.

Frances Valentine customers can take 30 percent off all items sitewide, including sale items through Tuesday, November 29.

Frank Body is offering 25 percent off their skin-care kits through Monday, November 28.

Frank +Oak is offering 35 percent off all regular-priced items on menswear and womenswear until Sunday, November 27, 11 a.m. EST.

Genuine People shoppers can take 25 percent off sitewide using the code “BLACK” through Sunday, November 27.

Giejo shoppers can use code “grateful50” at checkout for 50 percent off any order.

H&M will have Black Friday deals from $3 until Monday, November 28. There will also be an exclusive Black Friday collection for ladies, men’s teens, kids, and home starting from $4.99.

Halston is offering shoppers 30 percent off sitewide until Sunday, November 27, using the code “BLACKFRIDAY.”

Hanky Panky is offering 50 percent off modal mid-rise and boy shorts on Black Friday.

Heidi Merrick is offering 25 percent off sitewide with code “GRATEFUL” through Monday, November 28.

Hiptipico shoppers will receive 50 percent off sitewide on Black Friday with free shipping to the USA.

Hue will offer shoppers 35 percent off a $100 minimum order with the code “35THANKS” through Sunday, November 27.

IT Cosmetics customers will receive a free Travel Size Brow Power Universal Brow Pencil when they spend $35 with code “DISCOVER35.” Use promo code “BELIEVE75” with a $75 purchase and receive a full-size Hello Lashes Mascara. Spend $125 and use code LOVE125 to receive a full-size No. 50 Serum. Offers ends November 27 at 11:59 p.m. EST.

JCPenney is offering customers up to 25 percent off on orders using a JCPenny credit card and free shipping on orders over $49.

Jenni Kayne is offering shoppers 20 percent off and free ground shipping through Sunday, November 27.

Juliet M jewelry is offering shoppers 30 percent off with the code “30FF” through Monday, November 28.

Josie Maran is offering 25 percent off through Monday, November 28.

Joe’s is offering 25 percent off through Sunday, November 27, with code “Thanks25.”

Joie is offering 25 percent off purchases using the code “THANKS” through Monday, November 28.

Jordache is offering 25 percent off sitewide through Monday, November 28.

Journelle is offering 15 percent off $150, 20 percent off $300, and 25 percent off $500 purchases.

Juice Beauty is offering 25 percent off their best-selling products on Black Friday.

Junk Food Clothing is offering 40 percent off sitewide, in store, and online until Sunday, November 27.

Kendra Scott is offering 20 percent off site- and storewide through Monday, November 28.

Kenneth Cole shoppers will receive 50 percent off sitewide (excluding clearance items) from Thursday, November 24, at 5 p.m. through Saturday, November 26, at 5 a.m.

Kiehls is starting off Black Friday right. Customers will receive four complimentary deluxe samples and free shipping on orders of $25 or more, including gift sets with code “BFRIDAY.”

KULE is offering free shipping at checkout from Black Friday through Cyber Monday.

Leaders Cosmetics shoppers will receive 50 percent off of the entire website November 25 through November 28. Plus, customers will receive two free Pore Scaling Black Aqua Masks with every purchase. Just use code “BFCM50.”

Leesa Sleep is offering $75 off a mattress and a $50 Amazon gift card for Black Friday and Cyber Monday.

Levi’s will be running a 40 percent off promotion both in store and online.

Likely is offering 30 percent off all full-price merchandise from Black Friday lasting through Cyber Monday.

Lily Ashwell customers will be given 25 percent off in store and online Black Friday only using code “BLACKFRIDAY16.” Exclusions do apply.

Lilly Pulitzer shoppers will receive embellished drop earrings when they spend $75, a statement bracelet after spending $150, or a printed jewelry box after spending $500. Sales last November 24 through November 27.

Loeffler Randall is offering 40 percent off select items Black Friday through Cyber Monday.

Loup, found at Shopbop, Anthropologie, and specialty boutiques nationwide, is offering customers 30 percent off sitewide with code “THANKYOU” from Thursday, November 24, through Monday, November 28.

Mackage shoppers will receive a discount up to 40 percent off women’s and men’s outerwear and accessories. Presale starts November 22 and 23. Regular sales last from Thursday, November 24, through Thanksgiving.

Maje is offering 25 percent off their entire collection with code “BLACKFRIDAY” from November 18 through November 27.

Marc Jacobs Beauty is offering up three limited-edition Marc Jacobs beauty gift sets up to 25 percent off Black Friday only.

Marimekko shoppers will receive 25 percent off on select bags, accessories, and ready-to-wear from Wednesday, November 23, through Tuesday, November 29, with a free limited-edition logo tote with a purchase of $175 or more.

Matt Bernson is offering customers $100 off any purchase of $200 or more by using the code “FRIDAY100.” This sale ends November 27.

Miansai is offering customers 20 percent off sitewide from Wednesday, November 23, through November 27.

Michi shoppers will receive up to 80 percent off. Subscribers will receive an additional 10 percent off insider discount code via email. Sale lasts from November 24 through Cyber Monday at 12 a.m.

Michael Stars is offering 25 percent off sitewide with code “CYBER25.”

MILLY is kicking off the holidays by offering loads of sales on women’s ready-to-wear, Milly Minis, and accessories. Customers can spend $250 and get $50 off with code “MILLYMONEY50.” If customers spend $400 with Milly, they will get $100 off with code “MILLYMONEY100.” Spending $650 will take off $200 off with “MILLYMONEY200” Wednesday, November 23, through Cyber Monday.

Misha Nonoo will receive 30 percent off with code “THANKFUL30” from Thursday, November 24, through Cyber Monday.

Moda Operandi is offering an extra 30 percent off with code “EXTRA30.” Plus, a 50 percent discount for their fall sale promotion. Sales ends November 28.

Modern Citizen shoppers will receive free shipping on all orders online. Plus, customers have a chance to receive a free tote bag or a mystery gift card with a purchase of $150 or more.

MOTT & BOW is offering shoppers a myriad of deals including: 10 percent off purchases over $150, 20 percent off purchases over $250, and 30 percent off purchases over $350 with code “BlackFriday” from Monday, November 21, through Friday, November 25.

Mulberry & Grand customers can expect 20 percent off from Black Friday through Cyber Monday with code “FEATHER.”

MUN shoppers will receive 20 percent off sitewide with a limited-edition travel set for $75 from November 21 through Cyber Monday.

Naadam is offering 50 percent off sitewide with promo code “BFCM50.” Customers will also receive free shipping and returns as well as free gift wrapping from Black Friday through Cyber Monday.

Nasty Gal is kicking off Black Friday by offering shoppers 30 percent off select black styles and 30 percent off all markdowns Friday, November 25, through Saturday, November 26.

Net-a-Porter shoppers can take 50 percent off select items online, including clothes, accessories, shoes, and more.

Noli Yoga is offering customers 30 percent off sitewide for Black Friday with code “BLACKFRIDAY.”

Nuxe shoppers will receive 30 percent off all orders sitewide, no discount code needed. Sale will run from Friday, November 25, through Sunday, December 4.

Old Navy is having a $100,000 cash giveaway every day leading up to Black Friday and 50 percent off in stores and online.

Palladio Beauty is kicking off Black Friday with 25 percent off sitewide and free shipping on online Black Friday through Cyber Monday.

Parachute customers can expect 15 percent off all purchases made in the L.A. showroom store November 25 from 11 a.m. until 7 p.m. PST.

Parker Smith is offering 20 percent off the entire site with code “Cyber20” including sale items from Wednesday, November 23, through Monday, November 28.

Perla Formentini customers can enjoy 30 percent off sitewide with code “THANKSGIVING30” from Friday, November 25, to Wednesday, November 30.

Pierre Hardy’s Black Friday and Cyber Monday sale: Beginning Friday, November 25, Pierre Hardy will kick off the holiday season with 50 percent off select women’s and men’s merchandise available in-store and on their U.S. e-commerce shop.

Project Social T is offering 30 percent off their entire site November 24 through November 28.

Rachel Pally is offering customers 25 percent off sitewide with code “HOLIDAY25” starting Wednesday, November 23, through November 28.

Rebecca Minkoff customers can enjoy up to 75 percent off sale items and spend $100 and receive 25 percent off sitewide and in store. Customers can also shop in store on Black Friday and receive a swag bag with every purchase.

Rebecca Taylor is offering 25 percent off all purchases excluding La Vie Rebecca Taylor November 22 through November 28 using code “CELEBRATE.”

Saks Fifth Avenue customers will receive up to $200 off their purchase using code “SVEAFF” from November 23 through November 25.

Sarah Magid is offering 40 percent off site sitewide with code “MAGIC40” from Thursday, November 24, through Tuesday, November 28.

Schutz is offering 30 percent off select items online and in-store from Friday, November 25, through Sunday, November 27.

Shu Uemura Art of Hair customers will receive 20 percent off purchases of $50 sitewide and 25 percent off purchases of $100 sitewide with code “SHUBF” from November 24 through November 27.

Shen Beauty is offering 25 percent off all pai products online and in store with code “PAIDAY25.”

SiO Beauty customers can use code “GCC2016” at checkout to receive the patent-pending SiO SkinPad at a lifetime subscription price of $49.95 from November 24 through November 28.

Smith + Mara is offering 20 percent off orders with code “TAKEITOFF” from November 25 through November 28.

Smoke x Mirrors customers can enjoy 20 percent off sitewide with code “pumpkinpEYE,” excluding Sodapop styles, from Friday, November 25, through Monday, November 28

Solid & Striped is offering 30 percent off with code “BLACKFRIDAY” from Thursday, November 24, through November 27.

Soludos customers can enjoy 25 percent off sitewide on all styles with code BLACK25 from Monday, November 21, through Monday, November 28.

SPIRITUAL GANGSTER is offering 40 percent off sitewide with code: “NAMASTE40” until November 27.

STAUD is offering 30 percent off all non-sale items with code “STAUD30” from Friday, November 25, through Monday, November 28.

Steve Madden is offering buy one, get one 70 percent off. Plus, customers will receive a free-limited edition pack of patches with any purchase, exclusion do apply.

Swatch customers have the chance to buy one Swatch and get the second watch starting at $30.

Sweaty Betty customers can stock up on your favorite activewear and receive 25 percent off in-store or online (no code needed) from Thursday, November 24, through Monday, November 28.

Tatcha customers will receive a $20 gift card for every $120 spent sitewide. Gift cards expire November 31. Offer valid from Friday, November 25, through Tuesday, November 29.

THE CAMBRIDGE SATCHEL COMPANY is offering 40 percent off all products from Thursday, November 24, through Monday, November 28.

The Dreslyn shoppers can spend up to $500 and get 25 percent off their order OR spend over $500 and get 30 percent off their order with code “GOBIG.”

The Mighty Company is offering free customization (in all custom styles) for all jackets from Friday, November 18, through Monday, November 21. All codes can be found on-site.

The Organic Pharmacy is offering 20 percent off in store and online to VIP friends and family from Black Friday through Cyber Monday.

THE OUTNET customers can enjoy the site’s annual November Clearance Sale with discounts up to 85 percent off. Sale runs from November 17 through November 29.

Tula is offering 25 percent off their entire site plus free shipping.

Trina Turk is offering 30 percent off your entire purchase in-store and online. Online sales will run through November 28.

Todd Snyder customers can enjoy 30 percent off sitewide including Todd Snyder and Champion Women’s apparel.

Topshop will be offering 30 percent off select styles in store and online from Wednesday, November 23, to Monday, November 28.

TRUE&CO is offering 25 percent off purchases of $125 and up from Thursday, November 23, through November 27.

TRUE RELIGION customers can enjoy 40 percent off their entire purchase, plus a small gift with purchase. Sales last Thursday, November 24, through Saturday, November 26.

Uniqlo customers can receive up to $50 off with code “ELEVEN.” Sales end November 17 at 9 a.m. EST.

Urban Outfitters is offering buy one, get one 50 percent off all apparel. No promo code required. Sales start Wednesday, November 23, through November 25.

Veda is offering 30 percent off select items from Monday, November 21, through Cyber Monday with code “VEDAVEDAVEDA.”

Venessa Arizaga is offering 40 percent off sitewide with code “BLACKOUT” November 25 and 26.

Violent Lips customers can enjoy 50 percent off plus free shipping on orders over $25.

VITAMIN A is offering 25 percent off all black items sitewide. Sales end November 27.

VOLCOM customers who spend $100 will receive $20 off. Those who spend $150 will get $30 off. If they spend $200, they will receive $40 off, including sale and snow apparel items, plus a free gift-wrapping kit! Use code “VOLBF16” while sales last. Sales start Wednesday, November 23, and end November 27.

Where Mountains Meet are offering 40 percent off with code “BFCMwmmF16” from Black Friday through Cyber Monday.

WHIMSY & ROW is offering customers 20 percent off sitewide with code “BLACKFRI.” Sales end on November 24.

WHITE + WARREN is offering 25 percent off sitewide including sale items from Thursday, November 23, through Cyber Monday.

Windsor customers can enjoy 20 percent off regular-priced merchandise nationwide. Plus, the first 50 customers will receive a free $20 gift card!

Zachary Prell is offering customers $50 for every $250 they spend, plus an additional 20 percent off sale items November 22 and 23. 

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Our Complete Black Friday Shopping Guide