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gallery
April 6, 2017

Remembering Martin Margiela at Hermès

By Danielle Cohen

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Photo: Serge Guerand

Belgian fashion designer Martin Margiela is most famously charged with the de-fashioning of fashion: He’s wrapped clothes in dry-cleaning plastic, scribbled his invitations on the inside of envelopes, and dressed his studio workers in industrial white lab coats, all for his self-titled label Maison Margiela. So when he joined Hermès as creative director in 1997, the fashion industry was intrigued — here was a rebellious designer, coming to a fashion house renowned for classic elegance. The result was an eclectic array of garments that somehow joined the two very divergent aesthetics, presenting asymmetrical leotards in Fifth Avenue camel hues and body-hugging long black dresses that were edgy and contemporary. Even Margiela’s signature face mask, adopted by Kanye West over a decade later, became stylish during this time — no crystals in sight.

Margiela: The Hermès Years brings this oft-overlooked period, which ended in 2003, into the light with 18 exclusive interviews and never-before-published photos, drawings, and testimonies. The book is accompanied by an exhibition at ModeMuseum in Antwerp, put together by museum director Kaat Debo, which will be on view until August 27. Both explore the subtle overlap between Margiela’s avant-garde approach and the classicism of Hermès, showing how Margiela expertly fused the two. “From a first look, these two worlds — Maison Martin Margiela and Hermès — appear completely different,” Debo told Vogue, “but if you take a closer look, many ideas keep coming back: his obsessions, his passions for tailoring, for menswear.”

Click ahead for vintage shots of a sleek masculine look, a stylishly oversized belt buckle, and chunky knits.

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1 / 11 Photos
Maison Martin Margiela, A/W 1994-1995 
Maison Martin Margiela A/W 1996-1997
Hermès A/W 1999-2000. Shawl collar cardigan and sleeveless tunic pullover in cashmere, 'Portraits de femme en Hermès', Le Monde d’ Herm... Hermès A/W 1999-2000. Shawl collar cardigan and sleeveless tunic pullover in cashmere, 'Portraits de femme en Hermès', Le Monde d’ Hermès, Model: Marie-Anne Van der Plaetsen
Hermès A/W 2001-2002. Collarless jacket and pants in cashmere and silk, high-neck pullover in cashmere and silk, scarf ‘Losange’ in silk cr&eci... Hermès A/W 2001-2002. Collarless jacket and pants in cashmere and silk, high-neck pullover in cashmere and silk, scarf ‘Losange’ in silk crêpe, Le Monde d’ Hermès
Hermès A/W 2002-2003 Tuxedo over-skirt in silk ottoman from 'Les Gestuelles'
Maison Martin Margiela S/S 2009
Maison Martin Margiela, A/W 1997-1998, fur wig, gilet in linen, blouse in cotton, skirt in wool and shoes in leather
Maison Martin Margiela S/S 1996 'Trompe l’oeuil’ silhouet.
Hermès S/S 1999 Cardigan in doube-faced crêpe, collarless shirt in Oxford, pants in crêpe and belt ‘Étrivière’ in bri... Hermès S/S 1999 Cardigan in doube-faced crêpe, collarless shirt in Oxford, pants in crêpe and belt ‘Étrivière’ in bridle leather, Le Monde d’Hermès
Maison Martin Margiela, S/S 1997, sleeveless coat and dress in wool, shoes in cotton 
Margiela: The Hermès Years published by Lanoo Publishers. 
1 / 11

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