March Madness isn’t just for sport: This month, Sephora is releasing new products, but only for 30 days. Consider this a sprint toward the finish (or checkout) line with some of the best products coming out the month.
The new products are all palettes from best-selling brands such as Natasha Denona, Tarte, Benefit, Pat McGrath, Urban Decay, and Violet Voss. While they’re all worth trying out (especially considering you only have a month to do so), there are some that should definitely make it into your Sephora shopping-cart bracket.
The Benefit Blush Bar Cheek Palette includes the brand’s popular blushes and bronzers in cult-favorite shades such as Hoola (bronzer) and Dandelion (baby-pink blush). Pat McGrath Labs Sublime Bronze Ambition Eye Shadow Palette is also a standout, with six rich copper, charcoal, and gold hues that go on so smoothly, you don’t even need a brush.
The Urban Decay Backtalk Eye and Face Palette looks like a rose-gold-lover’s dream come true. The palette is divided into two parts — eye shadows on one side, blush and highlighters on the other — and looks more like a book with a pop-out mirror in the middle. The palette was inspired by the brand’s best-selling lipstick shade, Backtalk (a mauve pink). The remaining four blush and highlighter pans are filled with rose gold, mauve, and peach shades, and the eye shadows come in coordinating hues, including reddish browns in matte and metallic finishes.
The last palette is also one of the best values: The Natasha Denona Mini Sunset Eye Shadow Palette is a pared-down version of the legendary 15-shade $129 Sunset palette, which reviewers rave about for its unique, velvety texture. At $25, this is much more affordable, with five new shades that can be used for a subtle flash of shimmer or a deep, bronzed smoky eye.
With so many great options, choosing which ones will earn you VIB Rouge points will be the hardest part. Just don’t wait until March is over to decide.
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