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July 27, 2018

Dolce & Gabbana Is Turning Its Boutique Into a Secret Club

By Leora Herman

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Photo: Matteo Prandoni/BFA.com

Back in April Dolce & Gabbana opened up their millenial-friendly downtown New York boutique. The three-story, Instagram-friendly space isn’t just a place to shop — the brand has turned it into an exclusive invite-only club that’ll act as a cultural hub and luxury community space. They’ll be hosting a monthly series of fun events that will be intimate (only 100–150 people!) and will center around themes like technology, food, music and of course, fashion. Last night they kicked things off with a performance by neo-Soul artist, Starchild & The New Romantic plus artists Madison McFerrin and Oyinda.

The crowd included singer Maxwell plus influencers like TK Wonder, Courtney Trop, and Charlotte Groeneveld clad in the brand’s signature over-the-top creations including of-the-moment fanny packs, bedazzled bomber jackets and statement T-shirts. The night felt like a passing of the guard, which goes hand-in-hand with Dolce & Gabbana’s enthusiasm for youth culture. Starchild, who cites Maxwell as a source of career inspiration, was thrilled to meet the singer while Madison McFerrin (daughter of Bobby McFerrin) established herself as a star in her own right.

See all the scenes from last night below.

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1 / 11 Photos
Starchild Photo: Matteo Prandoni/BFA.com
TK Wonder Photo: Matteo Prandoni/BFA.com
Oyinda, Madison McFerrin Photo: Matteo Prandoni/BFA.com
Charlotte Groeneveld Photo: Matteo Prandoni/BFA.com
Courtney Trop Photo: Matteo Prandoni/BFA.com
Dylan Geick Photo: Matteo Prandoni/BFA.com
Starchild, Maxwell Photo: Matteo Prandoni/BFA.com
Starchild performs. Photo: Matteo Prandoni/BFA.com
Maxwell Photo: Matteo Prandoni/BFA.com
Oyinda Photo: Matteo Prandoni/BFA.com
Madison McFerrin Photo: Matteo Prandoni/BFA.com
1 / 11

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