In early November, Amazon-backed smart-glasses company North will open a store, with frames that use “retinal-projection technology” to call you an Uber and give you directions (178 Court St., Cobble Hill).
1. Demo: An appointment-only lounge area with overhead skylights, where customers can try on the glasses and learn about their functionality from team members.
2. Sizing booths: Four 3-D scanners get the customer’s precise measurements so the company’s factory can make the glasses to size.
3. Fitting: Two licensed opticians will be on hand to do final adjustments to glasses once they’ve come back from the factory; staff can help connect the glasses with your phone and sync them with your Amazon and Uber accounts.
4. Glasses: Shelves display North’s frames ($999), which are controlled by a Bluetooth-connected ring and come in round and rectangular styles.
2x2: Color-blocked Aprons
Ask a Shop Clerk
Designer Prabal Gurung has opened his first-ever store, with Met Gala gowns and embroidered T-shirts (367 Bleecker St.).
When I moved here, Bleecker Street was so relevant. Then it shut down. I hated seeing the sad, empty storefronts. It is never going to be Madison Avenue and never should be — every shop should be unique. Our window has a light installation that mimics the sunrise in Nepal, where I am from. Inside, there are many new things: our pearl-embroidered puffers ($3,595); our menswear pieces, like a blue patterned shorts-and-shirt set ($1,520). People from the neighborhood seem to like it. They keep walking in with suggestions. One woman thought perhaps we should have more casual sweaters.
Kathryn Duryea has set up her e-commerce tableware brand Year & Day (91 Crosby St.).
“We’ve created alcoves for each of our palettes: Midnight (black), Daybreak (pink), Fog (gray), and Moon (white). We’re also going to have a table with settings that combine the colors, like a Fog bowl ($44 for four) with a Moon platter ($50). That’s what Eva Chen has, by the way. Mandy Moore has all Daybreak.”
Three in One
On November 15, Gucci will open the Gucci Wooster Bookstore, a shop dedicated to art and contemporary photography (375 W. Broadway).
A curated film-screening program next door featuring short films and film series highlighting the cultural significance of Soho in the 1970s and ’80s, including Jody Saslow’s Crosby Street.
A 2,000-book selection curated by Dashwood Books founder David Strettell, including Robert Cumming’s The Difficulties of Nonsense ($65) plus titles by “friends of the house” like Ryan McGinley.
Book signings, like a reading with Florence Welch, plus panels with film directors like Amos Poe and Sara Driver.
*This article appears in the October 29, 2018, issue of New York Magazine. Subscribe Now!