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January 29, 2020

See the Fashion Campaigns for Spring 2020

By Andrew Nguyen

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Gucci. Photo: Yorgos Lanthimos

Fashion campaigns have the ability to transport us — a particularly easy thing to do as winter drags on. To help us dream of sunny days, warm weather, blooming flora, and spring fashion, brands have begun releasing their spring 2020 ad campaigns.

For Gucci, The Favourite director Yorgos Lanthimos takes us on a surreal journey through Los Angeles, following a crop of eclectically dressed models as they bring a horse to some unlikely places (like a gas station). Also on the West Coast, Inez & Vinoodh capture Michael Kors’s sophisticated American style at the mansions of Beverly Hills. Coach, on the other hand, put together a campaign that’s a tribute to the people of New York City, with J.Lo as the face. And Alexander McQueen takes us to a peaceful seaside cottage, far away from busy city streets.

Scroll through our gallery to see the latest spring 2020 fashion campaigns, and keep checking back as we add more to the list when they’re announced.

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1 / 177 Photos
Gucci Photo: Yorgos Lanthimos
Gucci Photo: Yorgos Lanthimos
Gucci Photo: Yorgos Lanthimos
Gucci Photo: Yorgos Lanthimos
Gucci Photo: Yorgos Lanthimos
Gucci Photo: Yorgos Lanthimos
JW Anderson. Photo: Tyler Mitchell
JW Anderson. Photo: Tyler Mitchell
JW Anderson. Photo: Tyler Mitchell
JW Anderson. Photo: Tyler Mitchell
Chanel. Photo: Jean Baptiste Mondino
Chanel. Photo: Jean Baptiste Mondino
Michael Kors Collection Photo: Inez and Vinoodh
Michael Kors Collection Photo: Inez and Vinoodh
Michael Kors Collection Photo: Inez and Vinoodh
Michael Kors Collection Photo: Inez and Vinoodh
MICHAEL Michael Kors. Photo: Mikael Jansson
MICHAEL Michael Kors. Photo: Mikael Jansson
MICHAEL Michael Kors. Photo: Mikael Jansson
Nordstrom Photo: Courtesy of Nordstrom
Nordstrom Photo: Renell Medrano/Courtesy of Nordstrom
Nordstrom Photo: Renell Medrano/Courtesy of Nordstrom
Nordstrom Photo: Renell Medrano/Courtesy of Nordstrom
Nordstrom Photo: Courtesy of Nordstrom
Nordstrom Photo: Renell Medrano/Courtesy of Nordstrom
Louis Vuitton Photo: Collier Schorr
Louis Vuitton Photo: Collier Schorr
Louis Vuitton Photo: Collier Schorr
Louis Vuitton Photo: Collier Schorr
Louis Vuitton Photo: Collier Schorr
Louis Vuitton Photo: Collier Schorr
Marine Serre. Photo: Courtesy of Marine Serre
Marine Serre. Photo: Courtesy of Marine Serre
Marine Serre. Photo: Courtesy of Marine Serre
Marine Serre. Photo: Courtesy of Marine Serre
Marine Serre. Photo: Courtesy of Marine Serre
Alexander McQueen Photo: Jamie Hawkesworth
Alexander McQueen Photo: Jamie Hawkesworth
Alexander McQueen Photo: Jamie Hawkesworth
Coach Photo: Juergen Teller
Coach Photo: Juergen Teller
Coach Photo: Juergen Teller
MATCHESFASHION. Photo: Misha Taylor
MATCHESFASHION. Photo: Misha Taylor.
MATCHESFASHION. Photo: Misha Taylor.
Vivienne Westwood. Photo: Juergen Teller
Vivienne Westwood. Photo: Juergen Teller
Vivienne Westwood. Photo: Juergen Teller
Acne Studios. Photo: Johnny Dufort
Acne Studios. Photo: Johnny Dufort
Acne Studios. Photo: Johnny Dufort
Ulla Johnson. Photo: Courtesy of Ulla Johnson
Ulla Johnson. Photo: Courtesy of Ulla Johnson
Ulla Johnson. Photo: Courtesy of Ulla Johnson
Ulla Johnson. Photo: Courtesy of Ulla Johnson
Ulla Johnson. Photo: Courtesy of Ulla Johnson
Miu Miu Photo: Liz Collins
Miu Miu Photo: Liz Collins
Miu Miu Photo: Liz Collins
Miu Miu Photo: Liz Collins
Miu Miu Photo: Liz Collins
Miu Miu Photo: Liz Collins
Moschino Photo: Steven Meisel
Moschino Photo: Steven Meisel
Moschino Photo: Steven Meisel
Max Mara Photo: Steven Meisel
Max Mara Photo: Steven Meisel
Max Mara Photo: DALiM
Max Mara Photo: Steven Meisel
Raf Simons Photo: Willy Vanderperre
Raf Simons Photo: Willy Vanderperre
Raf Simons Photo: Willy Vanderperre
Birkenstock. Photo: Jack Davison
Birkenstock. Photo: Jack Davison
Birkenstock 1774. Photo: Photo Document Journal
Birkenstock 1774. Photo: Photo Document Journal
Bottega Veneta. Photo: Tyrone Lebon
Bottega Veneta. Photo: Tyrone Lebon
Bottega Veneta. Photo: Tyrone Lebon
Bottega Veneta. Photo: Tyrone Lebon
Chloé. Photo: David Sims
Chloé. Photo: David Sims
Chloé. Photo: David Sims
Saint Laurent. Photo: Juergen Teller/© 2019 Juergen Teller, All rights Reserved
Saint Laurent. Photo: Juergen Teller/© Juergen Teller, All Rights Reserved 2019
Saint Laurent. Photo: Juergen Teller
Stella McCartney. Photo: Johnny Dufort
Stella McCartney. Photo: Johnny Dufort
Savage x Fenty. Photo: Courtesy of the Brand
Savage x Fenty. Photo: Courtesy of the Brand
BOSS. Photo: Craig McDean
BOSS. Photo: Craig McDean
Emilio Pucci. Photo: Arnaud Lajeunie
Emilio Pucci. Photo: Arnaud Lajeunie
Emilio Pucci. Photo: Arnaud Lajeunie
Maison Kitsuné. Photo: Sam Rock
Maison Kitsuné. Photo: Sam Rock
Maison Kitsuné. Photo: Sam Rock
A.P.C. x Persol. Photo: Sam Rock
Missoni Photo: Mert & Marcus.
Missoni. Photo: Mert & Marcus.
Missoni. Photo: Mert & Marcus.
Theory. Photo: Zoe Ghertner
Theory. Photo: Zoe Ghertner
Theory. Photo: Zoe Ghertner
J Brand Photo: Matthew Welch
J Brand Photo: Matthew Welch
J Brand Photo: Matthew Welch
Zadig & Voltaire Photo: Fred Meylan
Zadig & Voltaire Photo: Fred Meylan
Zadig & Voltaire Photo: Fred Meylan
Tanya Taylor. Photo: Courtesy of the Brand
Tanya Taylor. Photo: Courtesy of the Brand
Tanya Taylor. Photo: Courtesy of the Brand
MCM Photo: Lukas Wassman
MCM Photo: Lukas Wassman
MCM Photo: Lukas Wassman
Mango. Photo: Glen Luchford.
Violeta by Mango. Photo: Courtesy of Mango.
Clarks. Photo: Mikael Jansson
Universal Standard. Photo: Courtesy of Universal Standard
Universal Standard. Photo: Courtesy of Universal Standard
Kappa Kontroll. Photo: Courtesy of Kappa Kontroll
Koral x Kappa. Photo: Courtesy of Kappa
Parade. Photo: Stevie Verroca and Mada Refujio
Club Monaco. Photo: Samual Bradley
Club Monaco. Photo: Samual Bradley
Isabel Marant Photo: Juergen Teller
Isabel Marant Photo: Juergen Teller
Isabel Marant Photo: Juergen Teller
Universal Standard. Photo: Courtesy of Universal Standard
DKNY. Photo: Zoey Grossman
DKNY. Photo: Zoey Grossman
DKNY Intimates. Photo: Sofia Malamute
DKNY Intimates. Photo: Sofia Malamute
Happy Socks. Photo: Courtesy of Happy Socks
Happy Socks. Photo: Courtesy of Happy Socks
Happy Socks. Photo: Courtesy of Happy Socks
Gap. Photo: Micaiah Carter
Moose Knuckles. Photo: Courtesy of Moose Knuckles.
Desigual. Photo: Laura Coulson
Desigual. Photo: Laura Coulson
Desigual. Photo: Laura Coulson
The Kooples. Photo: Marc Regas
The Kooples. Photo: Marc Regas
Vogue Eyewear. Photo: Courtesy of Vogue Eyewear
Vogue Eyewear. Photo: Courtesy of Vogue Eyewear
Mavi. Photo: Emre Dogru
Olivia Palermo. Photo: Courtesy of Olivia Palermo
Woolrich. Photo: Eddie Wrey
Woolrich. Photo: Eddie Wrey
Moscot Photo: Richard Choi
Moscot Photo: Richard Choi
Moscot Photo: Richard Choi
Nafsika Skourti Photo: Rachael Wang
Nafsika Skourti Photo: Rachael Wang
Nafsika Skourti Photo: Rachael Wang
Madewell Photo: Courtesy of Madewell
Madewell Photo: Courtesy of Madewell
Madewell Photo: Courtesy of Madewell
Hunter. Photo: Courtesy of the Brand
Hunter. Photo: Courtesy of the Brand
AG Jeans. Photo: We Are The Rhoads
La Ligne. Photo: Courtesy of La Ligne
Etnia Barcelona Photo: Courtesy of Etnia Barcelona.
All Things Mochi. Photo: Courtesy of the Brand
All Things Mochi. Photo: ERIC WHITE/Courtesy of the Brand
All Things Mochi. Photo: ERIC WHITE/Courtesy of the Brand
Bonnie Clyde. Photo: Jason Kent
Cult Gaia. Photo: AARON FEAVER/Courtesy of Cult Gaia
Cult Gaia. Photo: AARON FEAVER/Courtesy of Cult Gaia
Cult Gaia. Photo: AARON FEAVER/Courtesy of Cult Gaia/ALL RIGHTS RESERVED
R.M.Williams. Photo: Courtesy of R.M.Williams
Dunhill. Photo: Jack Webb
IZIPIZI. Photo: Courtesy of the Brand
Karla Colletto Photo: Wenjun Liang
Dolce & Gabbana Men's Eyewear. Photo: Courtesy of D&G
1 / 177

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