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Basics in Every Color of the Rainbow

Photo: Misha Taylor/Image courtesy of Nordstrom, Inc

Entireworld — the cult-favorite basics brand known for bizarre ads, trendy sweatsuits, and candy-colored turtlenecks — is entering the realm of brick-and-mortar retail for the first time. Launched with an online store by former Band of Outsiders designer Scott Sternberg two years ago, Entireworld is coming to New Concepts@Nordstrom.

The eponymous collection, called Concept 008: Entireworld, offers responsibly made underwear, socks, beanies, tees, sweatsuits, and tailored separates. If you’re trying to wear more color, this is a good place to get your feet wet since they have just about every color of the rainbow for you to choose from. There’s also some striped items thrown into the mix for adventurous minimalists. “The shop is like a palette cleanser for the New Year — pure, colorful, comfy coziness in a bunch of exclusive colors just for Nordstrom,” Sternberg told the Cut.

Everything is under $200 and available through March 8. See some of our favorites below, and shop the entire collection here.

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Basics in Every Color of the Rainbow