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campaign trail
April 12, 2021

7 Women on Where They’re Finding Hope These Days

By Olivia Evans

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Photo: Lafayette 148

Following such a turbulent year, clothing brand Lafayette 148 New York is looking to celebrate the hopeful. Last week, the brand launched its third-annual #UnordinaryWomen campaign focusing on forces of hope. The campaign includes seven women, all of whom have seen beyond the moment and inspire change in their lives and communities. The initiative benefits Every Mother Counts, a maternal-health nonprofit. Included in this list of honorees is EMC’s founder, Christy Turlington Burns. Renowned fashion photographer and Unconditional magazine creator, Alex Nataf, captures these women in a series of beautiful portraits. Below, learn more about the honorees, and hear how they are finding hope during this time.

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Emergency-room doctor and author Dr. Helen Ouyang “The most incredible part of my job is that people are able to trust and open up their lives to me. ... Emergency-room doctor and author Dr. Helen Ouyang “The most incredible part of my job is that people are able to trust and open up their lives to me. I see them on their worst days, and they’re willing to let me into their lives to help them.” Photo: Alex Nataf
Vice-chairman of NAACP national board of directors Karen Boykin-Towns “I have hope in our community because we’ve stepped up to help others and banded... Vice-chairman of NAACP national board of directors Karen Boykin-Towns “I have hope in our community because we’ve stepped up to help others and banded together to get through this.” Photo: Alex Nataf
Founder & CEO of IFundWomen Karen Cahn “Now more than ever, it’s so important to rise up in sisterhood and support one another. It’s so important ... Founder & CEO of IFundWomen Karen Cahn “Now more than ever, it’s so important to rise up in sisterhood and support one another. It’s so important for women to stand up for each other because we’re all we’ve got.” Photo: Alex Nataf
Activist, author, and co-founder of the Women’s March Paola Mendoza “My work comes from a place of ultimately loving this country, and loving the peop... Activist, author, and co-founder of the Women’s March Paola Mendoza “My work comes from a place of ultimately loving this country, and loving the people that are in this country, and making sure we make the right decisions to protect all of us.” Photo: Alex Nataf
CEO of the National Black Theatre Sade Lythcott “If there’s a silver lining to what culture has experienced, it’s that we get to imagine, sometimes fo... CEO of the National Black Theatre Sade Lythcott “If there’s a silver lining to what culture has experienced, it’s that we get to imagine, sometimes for the first time in a generation, how we can be each other’s anchors in a way that everybody is welcome.” Photo: Alex Nataf
Senior director Systemwide Special Pathogens Program NYC Health + Hospitals Syra Madad “This is a time where all of us are coming together individuall... Senior director Systemwide Special Pathogens Program NYC Health + Hospitals Syra Madad “This is a time where all of us are coming together individually and collectively. We’re very resilient creatures.” Photo: Alex Nataf
Every Mother Counts founder Christy Turlington Burns “This time has been an incredibly stressful and frightening experience for pregnant women. But I ... Every Mother Counts founder Christy Turlington Burns “This time has been an incredibly stressful and frightening experience for pregnant women. But I think living in a pandemic has also allowed people to put their feet in the shoes of a mother.” Photo: Alex Nataf
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