friday sales

19 Things on Sale You’ll Actually Want to Buy: From Adidas to West Elm

Photo-Illustration: The Strategist; Photos: Retailers

You might have noticed some posts from our friends at the Strategist on the Cut. They’ll be dropping in every now and again, sharing their expertise on the basics you don’t have time to research and the weird and wonderful things you don’t yet know you need.

At the end of a week that has included Prime Day and Nordstrom’s Anniversary Sale, it’s easy to forget that the state of sales is excellent across the rest of the internet, too. Below, we’ve found a bunch of sizable discounts at Madewell, West Elm, and Adidas. We also included a few favorites from the Nordstrom event in case you haven’t had the chance to shop it yet.

Nordstrom’s Anniversary Sale is finally open to everyone and features deals for the entire family. Happily, many discounts apply to Strategist-approved items, including Madewell’s incredibly practical (and stylish) work tote, used by our editors and contributors alike. Graphic designer Meagan Sapashe calls it “quite literally the perfect medium” because it’s big enough to fit all of her day-to-day necessities without being too bulky.

We also spotted Dansko’s timeless clogs, which we’ve learned are “so popular with medical professionals and restaurant workers they’re part of the uniform.” Strategist writer Lauren Ro picked up her own pair when she was eight months pregnant and desperate for comfortable shoes. Not only did they solve her foot pain, but she also appreciated the extra lift the heel provides.

When we asked stylish men about their favorite underwear, Calvin Klein’s boxer briefs were unsurprisingly mentioned time and again. Their strong reputation typically comes with a higher price tag, so it’s always a pleasure to find some on sale.

In the past, we’ve called the Moccamaster the “Rolls-Royce of drip-coffee-makers.” As well as looking wonderful and having a smart plate under the pot that keeps the coffee warm, it brews pretty well too: “I taste coffee from all types of brewers, and this one gives a consistently better cup,” says Jim Munson, the founder and president of Brooklyn Roasting Company.

There are also lots of great finds in J.Crew’s End of Season sale. Using code BIGGERSALE will unlock up to an extra 70 percent off already discounted designs such as this slightly warmer tank for summer nights …

… and these seersucker swim shorts to take you from the beach to the bar.

Target is taking up to 25 percent off college essentials. Thankfully, that includes these sleek noise-canceling Beats earbuds, now available for the lowest price we’ve ever seen them.

Writer Rachel Charlene Lewis told us she uses this now under-$100 writing desk at home. She likes it “because it has drawers, so you can hide away extra papers and the sort of nonsense that accumulates on your desk,” and because of the “nice, open surface” that allows her to organize her supplies and décor in a way that lifts her mood.

The sale also applies to signature graphic throw pillows from Justina Blakeney’s Strategist-approved Jungalow line.

It also applies to the sateen bedsheets that made it into our thoroughly vetted guide to the 20 best bedsheets available today. Made of 100 percent cotton, the 400-thread-count sheets are wrinkle, pill, and shrink resistant for easy upkeep.

While Prime Day is officially over, a number of significant discounts (on excellent products) are still live on Amazon, including this shaver that barbers told us is the best at what it does. “It gets as close a shave as a safety razor without that scraped-skin feeling,” says grooming-boutique founder Chad Beightol.


Garmin’s Vivoactive 4S GPS Smartwatch — the same one long-distance runner (and former Strategist writer) Karen Iorio Adelson uses every day — is almost 40 percent off. As well as “excelling at what every other fitness tracker in its category can do,” from tracking steps to stairs climbed, sleep stats, heart rate, and pulse oximetry, Adelson likes that you can download apps like Uber, Spotify, and Strava onto the watch and program it to make contactless payments.

JBL’s Clip speaker line is a Strategist staff favorite for everything from bike rides to shower sessions to picnics. It’s still on sale post–Prime Day at the lowest price we’ve ever seen, so don’t dillydally.

Until tomorrow, Adidas is taking an extra 25 to 30 percent off already on-sale items with code SCOREBIG. Included are its premium Ultraboost sneakers, which have been recommended to us multiple times. Caitlin Carlson, former deputy editor at Equinox’s Furthermore, says they “actually do feel like clouds on your feet, and I’ve never felt faster.”

These less expensive Adidas shoes are also highly recommended: One travel blogger told us the Cloudfoam line is her go-to for all trips because the shoes are “super-lightweight and breathable.”

For the biggest discount of the day, Madewell is running a “$50 jeans” promotion that’s taken some styles to more than 60 percent off. Like this ’90s-inspired high-rise pair made from Italian cotton and prewashed to be soft from day one.

For fall, we like this slimmer black pair, which has an unfinished hem for more of a distressed look.

Lastly, for people who are already getting excited about fall, West Elm has some early discounts on classic products in especially autumnal tones, including this version of its best-selling waffle throw …

… and some coordinating pillow covers to pair it with.

The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.

19 Things on Sale You’ll Want: From Adidas to West Elm