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This Is Your Brain On Advertising

  1. this is your brain on advertising
    This Is Your Brain on Advertising: Why Kids Are So Vulnerable to MarketingChildren are very, very suggestible.
  2. this is your brain on advertising
    This Is Your Brain on Advertising: How Marketers Target Your SensesIt’s not just sleek cars and sexy spokespeople.
  3. this is your brain on advertising
    This Is Your Brain on Advertising: Why Impulse-Buying Is So SeductiveThe psychological principle that helps explain the allure of purchasing stuff on a whim.
  4. This Is Your Brain on Advertising: Why Your Favorite Brand Is Like a FriendThe psychological and physiological underpinnings of brand loyalty. 
  5. this is your brain on advertising
    This Is Your Brain on Advertising: Why Sex Doesn’t SellNew research questions an old assumption about advertising.